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A Fool’s View of Apple, Avid, and Adobe

Quick post on a write up over on The Motley Fool, a multimedia financial-services company. They’ve posted a 3 part series on the state of our three “favorite” non-linear editors (NLEs), but this one is more from a business perspective. The Apple one is light on new insights, but the coverage on Avid and Adobe is an interesting read. They interview some key marketing reps from both those companies, along with key reps from 2 post-production facilities who have each moved away from Final Cut Pro. Here are the links…

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